What Is Marketing

    What great marketers actually do is create the conditions for the community to change and grow in the direction that it wants to go. Over time. 

    Everything is marketing.

    Unless what you’re doing is unique, it’s really marketing at the end of the day.

    &

    Brands are becoming media companies. So we’ll see more Red Bulls of the world.

    & media companies are becoming brands.

    We’re just going to see this amalgamation of everything being everything

    via the Future Forecast podcast

    And yes (like most things), marketing can be used for evil.

    The very first report linking overuse of tobacco to cancer was published by Sir John Hill in the year 1761.

    -Dr. Mark Plotkin

    It’s not the practice, it’s the person.