Compared to Podcast Pioneers (4+ listening years):
- Podcast Newcomers are Young
- Podcast Newcomers Are More Female
- Podcast Newcomers Are More Diverse
& finding their favorites (but that seems obvious)
Your audience (for whatever you do) will change over time.
You’ll have your Day 1s & ride-or-dies. But you’ll also have churn.
If you don’t update your mental picture of the audience, you’re at risk of alienation and irrelevance.
& remember:
There is always someone having their day one experience with you.