According to the Dotdash Meredith CEO:
“if you cannot show performance, you are dead.” The evolution of advertising and how people interact with those ads has caused a shift to bottom-up priorities, instead of top-down.
According to the Dotdash Meredith CEO:
“if you cannot show performance, you are dead.” The evolution of advertising and how people interact with those ads has caused a shift to bottom-up priorities, instead of top-down.