Market your brand the way your brand’s personality would.
What people get stuck on with brand marketing is, “oh, I gotta do billboards or podcast ads or commercials.” & you don’t actually have to do all those things. You have to say what is a different, clever idea that I can afford to do that’s gonna get everybody’s attention.
There is no one size fits all.
& having fun works.
& is way more fun.
via Marketing Against the Grain 📼_