While Google is Meta-fying its ad platform as fast as it can, Zuck+Co might be returning the favor.

Site links in your social feed!

The site links feature enables you to add multiple landing pages to your ads. Ads created without the site link feature can only include one primary landing page. The site links will appear as horizontally scrollable display labels under the main hero image or video. When someone clicks on one of the site links on your ad, they’ll be redirected to its designated landing page within the in-app browser to learn more about your business.

via Meta