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Sep 10, 2024 ∞
Citing continued inflation and high interest rates, 33% of consumers say they will spend less this year on holiday shopping than in 2023, per a new report from Bankrate.
Almost half of all those surveyed by Bankrate said they would start shopping for the holidays by Halloween.


Howard Ruben https://www.retaildive.com/news/holiday-shoppers-spend-less-this-year-bankrate/726409/

I understand the vibe, but I would not be surprised if this completely changes post-election.


Because marketing is more than advertising, it's pretty much everything. But it's also not that serious. And curiosity is the most important ingredient.

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