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Sep 18, 2024 ∞

Another check in the fun fall for marketers checklist:

In light of the progress on inflation and the balance of risks, the Committee decided to lower the target range for the federal funds rate by 1/2 percentage point to 4-3/4 to 5 percent.
Federal Reserve https://www.federalreserve.gov/newsevents/pressreleases/monetary20240918a.htm

Should have another cut coming this year.


Because marketing is more than advertising, it's pretty much everything. But it's also not that serious. And curiosity is the most important ingredient.

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