If your website had to fit entirely on a phone screen—only one page, no scrolling, no links—what would it say?

How would you:

• Tell your story
• Establish your value
• Drive one action (buttons are allowed to trigger forms, checkouts, etc.)

How can you turn visitors into customers with one frame of an Instagram Story?

What is the one core nugget your audience needs to understand to “get” what you do, what the value is?

What are their primary questions / concerns / blocks that you need to address immediately?

What is the one action you want them to take that creates the highest exchange of value between both sides?