YouTube Shorts are commonly viewed as a vehicle for clips to function as marketing / awareness tools for longer form content. Looks like Netflix wants to expand this thinking with a dash of UGC.
Last fall, Netflix released “Moments,” a new feature that lets users clip and share parts of shows they’re watching via links that point back to Netflix. Now, the company is considering expanding that effort — perhaps with more prominent billing in the product itself — according to a new job listing.