Interesting…
Some search results on TikTok now include a snippet and link to Wikipedia.
More heartburn for Google. Or maybe not, since they are going to trial for being a search monopoly.
I still wonder how much of the Google disclosure around how many people use TikTok to search was about setting the stage to argue they aren’t a gatekeeper on the internet.
But another reminder that search is no longer a defendable platform, it’s a feature.