Called “Active Listening,” CMG claims the capability can identify potential customers “based on casual conversations in real time.”

I got the pitch 404 Media mentions via a client, but I’m skeptical.

I don’t see Amazon & Google selling smart speaker convo data when they make piles of money off advertising.

I think this would be tough to pull off on iOS devices (but someone with more knowledge of the SDKs would be better to ask).

Smart TVs are a lawless frontier, so sure.

I would think most of this data is from Cox Media property apps on Android devices.

Or maybe I’m thinking wishfully.