Google giving us more control?

With brand guidelines, you can control how your brand is represented in your Performance Max campaign automated assets or formats.

Your Performance Max campaigns use Google AI to infer key brand elements using your final URL. You’ll be able to review the brand information Google infers, then can fine-tune your brand guidelines based on your brand and campaign goals.

Guidelines help control generated videos and responsive display and include font, color, name, and logo(s).

Brand marketers rejoice!