What Google announced at I/O that you might want to know about
(hint: it rhymes with “hey why”)
- AI chat-based search for all
- An AI-powered shopping experience with virtual try on
- Gemini in Chrome
- Multi-modal search via camera
- XR glasses
The two main questions for marketers:
- How will this change user behavior?
- How will big G monetize AI search?
We might get some hints during Marketing Live today.