Some of your ads feel more expensive lately?

This might be why:

The Harris campaign has instead focused its digital spending on larger platforms like Google and Meta, where it has spent over $280mn this year. The vast amount of political spending on those platforms — already more than $1.5bn

I’m not sure how they’re defining “this year” since the Harris campaign technically started in July when Biden suspended his campaign.

$280 mil in 3 months?

Either way, a lot of money putting pressure on the auction algorithms.

via Financial Times