The Art of the Deal author and Big Daddy Xi continue their game of tariff checkers with a new round of negotiations.
In the near term, penalties are way down
Amid the 90-day pause, Trump’s 20% fentanyl-related tariffs on China, imposed in February and March, will remain. That means Chinese goods entering the US will face a 30% tariff, down from 145%, while US goods going the other way will be subject to a 10% levy from Beijing, down from 125%.
Could Google’s best anti-trust defense be to play up its coming irrelevance?
Apple SVP of Services Eddy Cue said last week that AI will one day replace search engines like Google.
Cue said he expects Safari to eventually swap out Google for AI services from up-and-comers including OpenAI, Anthropic, and Perplexity.
Which of course brings to mind the Twain-ism, “the reports of my death are greatly exaggerated.”
In the long run, Google’s 10 Blue Links™ approach is likely dead, a former monopoly. But how long is that long run?
via The Daily Upside
Charlie Day with the advice all marketers need to hear:
A good campaign probably has a little bit of risk. You’re much better off taking the risk and taking the swing on something that could be wildly successful.
Playing it safe is planning to fail.
You can set brand guidelines in Meta Ads Manager to help steer / personalize the AI to your brand for more on-brand generative options.
Another clear step towards less direct input from marketers and more genAI in the ads platform (and everywhere else) a.k.a. Zuck’s dream.
Tears for Fears shows songwriting is just like making ads
You get a great title, it’s half the battle.
Good beat. Good title. Ok, the rest is simple.
Your creative is your beat.
Your headline is your title.
Something something Shout