Consumer confidence dipped in August. Thanks expectations!
Gas prices remain top of mind, while
Comments about war/conflict, food/groceries, trade, and jobs rose in August.
People are planning less discretionary spending on experiences. Things people still plan to spend on include:
- auto
- food out of home
- furniture
- internet
- pet care
- utilities
All in line with yesterday’s needs based buying post.
The Expectations index includes Q4. I expect early planning, flighted purchasing, and strong deal seeking during Black Friday and holiday sales.