AI

    Meta is developing its AI search engine (and apparently has the “most-used AI assistant in the world”).

    Now OpenAI is fully launching ChatGPT search

    ChatGPT can now search the web in a much better way than before. You can get fast, timely answers with links to relevant web sources, which you would have previously needed to go to a search engine for. This blends the benefits of a natural language interface with the value of up-to-date sports scores, news, stock quotes, and more.

    A conversation about the weather forecast for Positano, Italy, on November 2-3, 2024, showing mild temperatures and rain. The user then asks for dinner recommendations in Positano on Friday night, with responses listing local restaurants.

    Search is now about your preferred interface, experience, and engine.


    Meta is developing an AI search engine, to be embedded in its Meta AI chatbot. The company has reportedly been indexing the web for at least eight months. 

    Meta AI currently uses Google and Bing’s search engines when it fetches users answers about current events, financial markets, and sports.

    This highlights a few things:

    • Search is no longer a platform, it’s a feature.
    • Users want answers, not necessarily options.
    • Google will not be replaced by a copycat. It will be chipped away at by new, novel alternatives and user dispersion across other channels. (and maybe by antitrust)
    • Meta continues to reduce reliance on other companies wherever it can. The true realization of this will be a hardware platform, likely in the XR space.
    • For brands / creators, having your content on the web—preferably on a platform you own—where it can be crawled is once again the path to relevance. (see: Gwern)

    that’s really the single core question about the future of Generative AI - is this a new general purpose tool, where one product from one company does the work of hundreds of pieces of software from hundreds of companies, or is this a generic technology that will enable features inside products from hundreds or thousands of companies?

    I lean towards the latter.

    It’s easier to imagine AI turbocharging all kinds of existing tools and features than a general purpose AI platform that gets mass adoption.


    SEO approach for blog content from David CH of SaaSPad.co (YouTube link):

    Write like ChatGPT

    Not style or tone, but format.

    Intro paragraph followed by bullet point list. Mix in tables, charts, media, etc.

    No more novellas with unnecessary info (aka recipe posts).

    Provide value and make it easy.


    it’s teaming up with OpenAI to add the startup’s technology to iOS 18, the next version of the iPhone’s software

    Sounds like OpenAI won the gig (Google always felt like a weird choice based on platform competition and default search payola scrutiny).

    Now Apple gets to enter the consumer AI fray and establish a connection with its hardware platform while continuing to develop its edge differentiation and outsourcing hallucinatory reputational risk to someone else.

    via Bloomberg (via @manton)


    A year ago, Google said that it believed AI was the future of search. That future is apparently here: Google is starting to roll out “AI Overviews,” previously known as the Search Generative Experience, or SGE, to users in the US and soon around the world. Pretty soon, billions of Google users will see an AI-generated summary at the top of many of their search results.

    How does this impact your ad strategy?

    via The Verge


    Another Podcast’s episode Google Gemini and AI bias unpacks the weights and training data stuff I briefly mentioned yesterday.

    Hidden patterns in data and models as bias amplifiers.

    Also the excellent quote “the fake is in the caption,” because what is a prompt but a caption for a future image?


    What happens when the usual forms of human-computer interface get disrupted?

    OpenAI is working on AI agents that take over your mouse and keyboard, performing the tasks in real time.

    • One would complete complex tasks on your device like creating a spreadsheet from a document of information or filling out your tax forms.
    • The second agent would take on web-based tasks like curating data from different sites (similar to Perplexity or Arc Browser), booking flights and hotels, or even building travel itineraries.

    The groundwork has been laid, AI could be the accelerant.

    via The Future Party


    Quick Hit Google Bits

    Google Analytics 4 launches new trend detection insight

    trend change detection focuses on slower changes happening over a longer time. This gives users a detailed view of data changes, making it a useful tool to spot both quick and long-term trends.

    GA4 is introducing two dedicated spaces – one for marketers to track and analyze campaigns, and another for behavioral insights.

    • The Reports section provides insights into how users engage with your websites and apps so you can improve your product and user experience.
    • The Advertising section will become the hub to monitor and analyze your campaigns whether you’re a publisher or an advertiser.

    Reddit signs AI content licensing deal with Google

    reportedly paying Reddit $60 million per year to train its artificial intelligence models (e.g., Gemini).


    I’m turning into a Google bear 🐻

    An antitrust trial this fall

    Shedding services

    Competition from OpenAI: Develops Web Search Product in Challenge to Google

    Arc Search getting buzz (I’ve used it & can easily see this being a glimpse of search’s future)

    & now Nvidia passes Google’s market cap


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