Regulators have submitted their Google punishment wishlist to the judge, and it rivals many a kid’s Christmas list.
The Justice Department wants:
- Chrome sold off
- no playing favorites on Android (& maybe sold)
- can’t buy default status
- no favoring Google services in other Google services
- license search index data to others
- ad cost transparency
- blah blah AI training access blah
No. 3 is the most obvious one on the list. The others range from 🤷 to 😮
Not sure this is the obvious outcome:
A sale of Chrome “will permanently stop Google’s control of this critical search access point and allow rival search engines the ability to access the browser that for many users is a gateway to the internet”
How much better does Google Search get if $20B a year gets reinvested instead of paid to Apple?
The good news: While the election was surely a distraction, US consumer spending continues to be strong. Overall spending growth outpaced expectations in September, for instance. And third-quarter earnings reports have looked solid, too.
There’s a tension between the numbers and the vibes.
As whole, the economy is doing well. On an individual level, inflation makes things feel bad.
I like this idea, just might steal it
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We’ve started to see performance bounce back for our clients most in danger of a “pre-election slump” (vindication!), so I’m dipping back into that well one more time.
via Sounds Profitable:
Many brands either reduced or outright halted investments in influencer marketing to barricade themselves from political blowback during a heated election season.
Not only did the campaigns spend a lot, but other advertisers spent less, furthering the omnipresence of political messaging.
Consumer focus narrowed and behavior followed.